Art & Craft of the Book Pitch
Once the writing is done, one of an author’s most important tasks is crafting a great book pitch.
Not only does the right pitch translate to successful agent and editor queries, but it can also have a profound effect on the project’s life beyond the book contract. The pitch can generate hype and intrigue readers everywhere to pick up a book and read it.
Writer’s conferences and “Pitchfests” all stress the vital role of this aspect of marketing your book project.
Literary Agent Sara Wolski will walk you through examples of great pitches and how to distinguish their components. You’ll learn the anatomy of a pitch and how to best utilize this abbreviated form of communication.
The first and last sections of the morning will be devoted to a group workshop and plenty of time for questions and answers.
In between, you’ll practice your pitch one-to-one with Sara in private and receive feedback.
The workshop will cover:
About the Agent: Sara Wolski is the founder and president of Calliope Content Development, a full-service literary agency and consultancy. She is newly based in Chicago after working in the publishing industry in New York and London, with the agencies Fletcher & Company, Artists Literary Group, and Conville & Walsh Ltd. She served on the editorial staff of Golf for Women magazine at Condé Nast and on the board of ASME Next, a leadership program for junior editors and staff writers organized by the American Society of Magazine Editors. She has studied film and screenwriting at the Institute of Contemporary Art in London, the BBC and New York University. She enjoys working with general fiction, educational books, children’s and young adult literature, historical fiction, thrillers, mysteries, literary fiction, memoir, narrative non-fiction, and business books for the trade. For submission instructions, please visit her website, www.calliopecontent.com.